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	<title>ERP, CRM and eCommerce Blog &#187; Katie Lee</title>
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		<title>Review of Gap.com’s eCommerce Multi-Store Offering</title>
		<link>http://blog.ignify.com/2010/07/07/review-of-gap-com%e2%80%99s-ecommerce-multi-store-offering/</link>
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		<pubDate>Wed, 07 Jul 2010 17:43:59 +0000</pubDate>
		<dc:creator>Katie Lee</dc:creator>
				<category><![CDATA[Retail]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[Common eStore Framework]]></category>
		<category><![CDATA[Multi-store eCommerce]]></category>
		<category><![CDATA[Multiple Web stores]]></category>

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		<description><![CDATA[I still recall the days when shopping at Gap was only possible in the mall. Banana Republic was across the way and Old Navy was in the outdoor shopping plaza across the street with other discount retailers, like Marshall&#8217;s. Since the creation of shopping online, shopping for my favorite family of brands gets easier and [...]]]></description>
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		<title>Cross Selling on your Ecommerce Store</title>
		<link>http://blog.ignify.com/2010/03/05/cross-selling-on-your-ecommerce-store/</link>
		<comments>http://blog.ignify.com/2010/03/05/cross-selling-on-your-ecommerce-store/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 23:01:51 +0000</pubDate>
		<dc:creator>Katie Lee</dc:creator>
				<category><![CDATA[Retail]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[eCommerce review]]></category>
		<category><![CDATA[eCommerce store improvement ideas]]></category>
		<category><![CDATA[eCommerce usability]]></category>
		<category><![CDATA[Web store upsell]]></category>

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		<description><![CDATA[As a consumer, I can usually sniff out marketing gimmicks which are encouraging me to spend more than I wanted. In today&#8217;s economy, I try to avoid these consumer traps, like not biting on a promotion that requires me to buy an extra item I didn&#8217;t need or really want in the first place. But [...]]]></description>
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